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Ira Blumenthal

Ira Blumenthal

Modern Day Business "Renaissance Man"; Stellar reputation as a high-content speaker with a motivational flair!

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Price range

  • $7,500
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Expert

  • Branding
  • Business Growth
  • Change
  • Food
  • Marketing/Merchandising
  • Strategic Planning
  • Technology
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  • About

    Ira Blumenthal is the president of CO-OPPORTUNITIES, Inc., an Atlanta-based consulting company that has counseled world class clients such as Coca-Cola, Nestle, Kroger, McDonald’s, Harrah’s, American Airlines, Disney, United Artists, Marriott, Exxon, Wal*Mart and others in areas related to branding, strategic alliances, marketing, change management, re-invention and success.

    Ira is a published author. His successful first book, “Ready, Blame, Fire!” focuses on the “myths and misses in marketing.” He is also the recipient of the coveted “George Washington Honor Medal For Literary Excellence” (Freedoms Foundation). Ira has written and published over 100 magazine articles on business development. He has also received numerous business and civic awards and honors, including The Educational Foundation’s highest honor for his contributions to “…spirited, innovative business education.”

    The former host of a popular radio talk show (“SuccessTalk”), Ira has interviewed guest “success stories” such as General Colin Powell, Mario Andretti, Tommy Lasorda and other notables. Ira has also served as visiting university instructor at The University of Notre Dame and Michigan State University. Guest lecturing at many institutions, Ira also delivered the commencement program at the University of Houston’s Conrad Hilton School of Business. Ira was also honored being named the “first” Executive-In-Residence at Georgia State University’s Robinson College of Business where he oversees the prestigious hospitality industry executive council.

    Delivering over 75 speeches annually, Ira has served as the “opener” for leaders such as President George Bush (Sr.), General Colin Powell, Tommy Lasorda, Bob Dole, Lech Walesa, Henry Kissinger and others…and has lectured on four continents. Recognized as a visionary business development expert, Ira has been quoted and featured in media sources such as “The Wall Street Journal”, “USA Today”, CNN, “BrandWeek”, “Entrepreneur Magazine”, “Executive Excellence”, “Marketing News” and more.

    On a personal note, Ira is a committed leader in the fight against hunger. . .is a tireless community activist and youth coach. . .and in his own youth, was a “World Cup” athlete, as well as a collegiate Football and Lacrosse coach. Originally from New York, Ira resides in Hot-lanta, Georgia with his red-head Missouri bride, Kim. He is the father of two daughters and three sons.

  • Videos
  • Program

    Keynote | Educational

    There is one constant in life (and business)… change! Yet, change is not new. What is new is the incredible speed of change. Industries, companies and careers have gone from “distinction” to “extinction” because of their inability to adapt, adjust and master change. This session offers a high-content, high-energy, “hands on” approach to embracing, as well as capitalizing on change in business building. After all, change is to business what oxygen is to life.

    Keynote | Educational

    Call it business development synergies, joint ventures, partnering, or strategic alliances… there is truly “strength in numbers!” This highly interactive keynote educates and motivates companies of all sizes (entrepreneurial, second tier, mid-size, multi-national) on the importance, power and viability of alliances. After all, we are fast-moving into “The Age of Collaboration.” Collaborative advantage leads to competitive advantage.

    Keynote | Educational

    Products are consumed. Brands are purchased. In our branded world, we make Xerox copies, blow our nose in Kleenex, snack on Jell-O, relax in the Jacuzzi and cover wounds with Band-Aids. From Nike on our hats to Tommy on our shirts to Swatch on our watches and Starbucks in our cups, branding is critical to business development. This session focuses on the philosophy, strategy, guiding principles and “best practices” to create, build, maintain and manage brand success. After all, regardless of what your title is, everyone’s a brand manager… Great examples, provocative anecdotes and purposeful humor make this a great session, especially when customized for the industry, client and event. Everyone’s a brand manager!

    Keynote | Educational

    What if you thought of yourself as a brand? Everyone struggles with what they stand for… or what they’d like to stand for… Each one of us is a brand. This speech focuses on the disciplines of business branding and applies them to the process of crafting, developing, extending, managing and protecting your most important brand… “Brand You!” Ideal for business executives, sales professionals, even non-business audiences… this is an interactive, high-energy, fun-filled educational (and inspirational) speech (and workshop) experience. What if you thought of yourself as a brand?

    Keynote | Educational

    Based on Ira’s book, “Ready, Blame, Fire!”, this energetic speech (or workshop) focuses on challenging conventional wisdom. Targeting the fourteen greatest “myths” in marketing (i.e. “Bigger Is Better!”, “Close Enough Is Good Enough,” “The First One In Wins,” “It Won’t Happen Here!,” etc.), participants learn from history (the “misses”) and gain a well-defined understanding of the “compelling imperatives” for success in a complex, highly competitive business climate. The focus of this session is on business development, quantum leap growth, alternative channels of distribution and marketing success.

    Keynote | Educational

    In the words of Bill Gates, “Technology is a tool, an enhancement, an enabler. It can be an enormously helpful servant but a dangerous master…” Although the benefits of technology are vast, we depend too much on “high tech” communication with employees, customers, consumers, suppliers and distributors and depend too little on “high touch” communication. This interactive, action-packed, fun-filled, highly relevant speech is focused on strategies, tactics, tips and techniques designed to help business professionals connect, engage and grow mutually beneficial enterprise through dynamic interpersonal relationships.

    Keynote | Educational

    History books are filled with educational and inspirational stories of individuals who learned that “a bend in the road is not the end of the road…” and persevered through pain, suffering, adversity, downturns, failures and disappointment to make a “comeback.”  This highly customizable (for the client, for the audience, for the theme, for the event), interactive speech focuses on interesting and intriguing stories of individuals and corporations… current and historical… from all walks of life (i.e. industry, enterprise, science, art, sports, technology, etc.) who learned that the key to success in the face of a downturn, challenges and failure is to focus energetically on he “comeback” and never the “setback.”  Using a wealth of best practice stories and examples peppered with audience participation and “purposeful humor,” this is a “hold onto your seats” program.  Its focus is NOT on the failures but on the lessons to be learned from the “turn-around.”  Ira Blumenthal, a former Fortune 100 executive… a successful business consultant (longest continually retained consultant in Coca-Cola’s history, 26 straight years)… an author (with a best seller to his credit)… a former visiting university professor (University of Notre Dame; Michigan State University; etc.) and a high energy professional speaker who has addressed over 2000 business audiences on 5 continents (and has “opened” for the likes of President George Bush (Sr); General Colin Powell; Mikhail Gorbechev; Henry Kissinger; Cal Ripken Jr.; Tommy Lasorda; etc.)… is passionate about the “comeback” and “turn-around” program and has affectionately called it CRASH… BURN… and RETURN.”

  • Review
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    “Your energy and practical life examples really captivated the audience. I appreciate that you took the time to educate yourself about the Group Insurance business so that you could relate your presentation to the realities we are facing. You dealt with the topic of change in a humorous yet meaningful way and your remarks set the tone for the remainder of the conference. We received excellent feedback from your program.”

    The Prudential Insurance Company of America John M.
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    “Ira has a unique knack for engaging an audience. And while the audience is engaged, he educates them. One thing you can be guaranteed with Ira is that you never know what he's going to do next. He is an incredibly dynamic and knowledgeable speaker.”

    Marriott Chuck O.
Ira has a unique knack for engaging an audience. And while the audience is engaged, he educates them. One thing you can be guaranteed with Ira is that you never know what he's going to do next. He is an incredibly dynamic and knowledgeable speaker.
Marriott Chuck O.